It is a great idea to use videos in your blog posts. One idea is to write a short summary of the video, then embed the video in the post. It is even better, for SEO results, if you then add a transcription of the audio under the video. See details and examples here. So how do you embed a post on the ERP/CRM Software Blog sites? Follow these steps. On the Add New Post screen, while on the Visual tab, choose the place where you want to add your video. Helpful Hint – add placeho

Everyone wants fast results. So how long will it take before you see results from group blogging?

Is there an ERP or CRM Partner out there that couldn’t use more leads?

Backlinks are valuable for SEO because they represent a "vote of confidence" from one site to another.

I speak to a lot of owners of ERP and CRM companies about the benefits of group blogging.

There are so many ways that you can take conversations you have every day with prospects and customers and turn them into blog posts.

I feel like I tell this tip all the time. Yet every time I say it people are still amazed and act like they have never heard it before. So, I’ll just keep saying it. This is the fastest way to write a blog post. Ready? Record – Transcribe – Edit 1) Record yourself, or another subject matter expert, talking about an interesting topic. 2) Get a transcription of the recording from a service such as Rev.com. 3) Edit the information from the transcription into a

Overview and demo videos are attention-grabbing. They are also full of keywords, which makes them great content to use for blog posts. We always recommend posting some kind of text along with your video. This would be a written summary (at least 250 words) or a transcription. Here are a few good examples of videos posts by members on the ERP Software Blog: https://erpsoftwareblog.com/2026/07/offline-mode-and-real-time-wms-connectivity-for-microsoft-dynamics-365-business-ce

If you want to use the same content on multiple blog sites, the best strategy is to rewrite it so that the content is fresh. This does not j

Everyone says it. These days prospects are more educated and further along in the buying cycle by the time they talk to you. You need to get your name out there, and show your expertise, where those prospects are doing their research. One of the best ways to do that is with blog posts. Good blog posts are not easy to produce. So when you and your team spend the time to write that content, you want it to be seen by as many people as possible. You could put the blog post on you

Here a few tips for all of our group bloggers to keep in mind. To keep the site focused on lead generation, your main audience should be prospects researching ERP/CRM software – make your posts relevant to them! We recommend that posts be at least 750 words. Quality is more important for readers, keywords and length (1000 words or more) are more important for SEO. Ideally, you will write for both. Write in language that prospects use – no industry jargon or marketing fluff.

Keywords are extremely important. Here are some best practices and suggestions. Best Practices: The most important place to use keywords is in your title! Choose a “focus keyword” (or keyword phrase) for each post and try to use it at least three times in the post. Here are some generic keywords that work well for our industry: ERP Software Blog Keywords List (substitute GP for SL, NAV, AX, 365….) Microsoft Dynamics GP Cost Microsoft Dynamics GP Price Microsoft Dynamics GP Mo

We encourage you to post at least one unique article per month, but you can post as many as you want. Check out this case study of a Dynamics CRM member who did more, and the amazing results. We encourage you to add links in your post to make it easy for visitors to get back to your website. However, we all need to be cautious not to “overlink” and draw negative attention to the blog site. We recommend not more than 1 link per every 100 words, or 3 links per post including

Images can be an important part of your SEO strategy. But too many useless images do not add value and slow down your page load time. The best images to use are: Product screenshots that illustrate the point you are making about a specific software function. Charts and graphs. Screenshot of a PPT slide Interesting, unique images. (You can even try creating your own Ai images) Please, try to avoid using the very generic "happy smiling business people" or bland, boring stock ph

I trust you. I bet you properly licensed that copyright protected image you have on your website. But the real question is, can you prove it? As some people have found out the hard way, if you can’t prove it, you are in trouble. If you get a letter from a lawyer saying that you have a copyright protected image (or song) on your website it is up to you to prove that you purchased it. And sometimes that is easier said than done. The graphic designer who designed your website, y

Wait, didn’t I already write about this? Once you have been blogging for a while, it all starts to become a blur. It is very difficult to remember what you have written about and when and where, it was published. But there is value in knowing what you have already written about and being able to quickly find the URL. 1) Blog posts can be used as a “knowledge base” for your organization. If the sales guy wants to reply to a prospect on the right way to change their Dynami

If you painted a masterpiece, would you forget to sign it? Adding a byline to your masterpiece of a blog post is just as important. You want everyone to know you wrote it. And how to contact you. It makes me sad that so many of my ERP Software Blog and CRM Software Blog members forget to add their names to their blog posts. This is as simple as adding a line like this: “Written by Stacy Orr, CAL Business Solutions, www.calszone.com” You can also now add an Author Bio Block t

This tip is so simple it’s scary. But I rarely see anyone else do it. First, let me ask you this, as an ERP/CRM partner, why do you put videos on YouTube? It’s not because you hope to be the next YouTube video star. It’s because you want to drive traffic, hopefully prospects, back to your website to learn more about your company and buy your product. So the key is to make it as easy as possible for viewers to get back to your website. My simple tip is.....Put your website URL

Location, Location, Location. They say that location is the key to value, and the same is true with blog posts. Many people ask me where they should post their content - on their own blog or on the group blog site. (I know it is tempting to post the same article on both sites, but we all know that duplicate content is bad unless you do it in a safe way). Here are few ideas that work for other Partners: Post your existing customer content on your own blog and prospect focused

Not sure what to write about? See if any of these generic topic ideas will kick-start your brainstorming process. 10 questions to ask your software VAR before you sign the contract. 5 steps to a smooth software implementation (or upgrade/integration). How ERP/CRM helped (client x) to solve (issue x). Why company x is looking for new accounting/CRM software – specific issues/pain points. Personal thoughts on industry statistic/article/white paper. How to know if you are outgro