Images can be an important part of your SEO strategy. But too many useless images do not add value and slow down your page load time.
The best images to use are:
Product screenshots that illustrate the point you are making about a specific software function.
Charts and graphs.
Screenshot of a PPT slide
Interesting, unique images. (You can even try creating your own Ai images)
Please, try to avoid using the very generic "happy smiling business people" or bland, boring stock photos.
It is always a good idea to add a "Featured Image" to your post. This is the image that will show up automatically when you share it on social media. If you don't set a featured image this area will show as blank, or could even pull a totally unrelated image from somewhere on the page.
Be aware that the only safe images to use are ones that you create or purchase. This includes screenshots. It is NOT safe to use free images from the Internet. Even if they say they are “Free to Use,” there can be hidden restrictions that can result in copyright infringement fines.
These fines are a minimum of $750 per image, and per our membership agreement, your company is responsible for all the images and text you choose to publish on our site.
By Anya Ciecierski, Co-Founder, ERP Blog LLC
Questions? Email me at info@erpsoftwareblog.com