What is the goal of this first sentence? To get you to read the second sentence. That’s all. And I see that it worked. You are already at the fifth sentence. The single most helpful writing tip I ever received was in an email from Henneke Duistermaat at Enchanting Marketing. She said that you need to keep your first sentence short. Ultra-short. Such as: Imagine. I admit it. It’s an easy mistake. Or start with a question. A question will pull the reader into the story. And onc

There is an easy way to find out if someone else is plagiarizing your content (or if you have copied theirs!) I use the site www.copyscape.com. Copy and paste the text in question into the Copyscape page and do a premium search. You will see results of any matching text that has already been published on the web by you or someone else. Click on the title or “compare text” and Copyscape will tell you the percentage of copied text. Or you can check your entire site. In Copysca

Suppose you need an image to use in your blog post, but you don’t want to pay for it. It’s just a quick little blog post after all. Since you are a responsible online citizen you don’t just copy and paste any old image online, you try to do it right. You go to Google images and do a search. For example, you search for “CRM Word Cloud”. Then you click on the “Settings” gear icon, click on “Advanced Settings” and filter by “Usage Rights”. You select “Free to use or share” and S

If you want the best SEO results you really should not post exactly the same blog article on more than one site. But many of you that write for the ERP/CRM Software Blogs also write for your own company blog sites. How can you avoid duplicate content across company and group blogs? Here are my 3 tips: 1) REWRITE If you have a fantastic blog post you want to share on both your company blog AND the ERP/CRM Software Blog, the very best option is to rewrite the original post

Do posts on group blogs really get more traffic? To answer this question for myself I did a little experiment. I posted an article on the company blog of a VAR. In one year it got 260 views . I posted a rewritten version of the article, on exactly the same topic, on the ERP Software Blog on that VARs account. In one year the article got 6,539 views . That is over 2000% more traffic to the article posted on the group blog site. So you tell me, where should you put your conten