Tip: Add Banners to Your Posts to Drive More Clicks to Your Site

A great way to add a call to action in your blog post, and drive traffic to your site, is tograb someone’s attention visually with a banner. The banner could promote a checklist,eBook, demo, on-demand webinar or any other offer that will lead them to your website.

How to Create a Banner

You can use tools like Canva to create a banner on your own or hire a designer on a site like Fiverr.com.

A banner that is 780px wide will fit well on the group blog sites. 780 wide by 200 tall is a popular size.

Tip: If you don’t have the time to create your own banner, you can always use the “Call to Action” feature built into our group blog sites.

Where to Put a Banner

On new posts, don’t always put your call to action only at the end of a post; add it towards the top too, so you catch the people who don’t make it to the end.

You can even go back and add banners to older blog posts, especially the posts that are performing well. A new, fresh offer can breathe extra life into an older post. Get our tips to optimize old posts. 

Good Examples of Banners

Many of our ERP/CRM Software Blog members do a great job with this. For example, this banner from Binary Stream.

Or this banner for an eBook.

How to Add a Banner Image to Your Blog Post

In the WordPress dashboard, navigate to the place where you want to add the banner (image).

• Click Add Media button at the top of the section.

• Follow instructions to Upload files. 

• Choose the display settings. Add Alt Text. Add the URL you want the banner to link to.

• Click Insert into Post.

Didn’t get it right? Just hover over the image and click Edit (pencil icon).

Need Help?

As always, if you have questions or run into any issues, feel free to reach out to us.

We’re happy to help. 

info@erpsoftwareblog.com