Old business listings are easy to forget, but profiles like Google Business Profile, Bing Places, Apple Business Connect and Clutch help Google, Bing and AI tools confirm who you are and what you do. For Microsoft Dynamics partners, that can affect which companies AI decides to mention. Here's why you should audit at least 10 of your online business listings, fix anything outdated or incomplete, and fill in any new fields.

Should you write blog posts for humans or search engines? The answer is both. Search-optimised content helps prospects discover your business, while magazine-style articles build trust and show your personality. Learn how using both approaches can help your company get found and get chosen.